I’ve lately been struggling with the question “Why do I blog?”
If blogging was not trendy or a related part of my desired profession, would I still do it?
Let’s be honest. I am not really into my computer all that much. I would way rather watch a movie, go for a walk or hang out with friends then sit at home in front of my computer. I don’t really like meeting people over the internet, playing computer games or learning about new media tools.
Does that make me wannabe blogger?
The truth is, if I ended up in medical school as oppose to PR school, I probably wouldn’t really even know what blogging is. (Gasp!) Instead, I ended up at Centennial where I was introduced to the wonderful world of social media.
Some students were entirely opposed to the idea of blogging. I was excited and read, commented and even researched what I wanted to say. I would write twice a week and get butterflies as I hit ‘post’ worried that I had made some crucial error.
School is now over, and I’m lucky if I post once a week. I am seriously beginning to question my loyalty to my blog. In school I was learning new things every day, and could post about my discoveries and share ideas with students and professionals. Now, as an intern, I feel most of the things I am learning now I am not allowed to share. My day-to-day activities are new to me, but by no means worthy to discuss, not to mention confidential (well, not really, but you get the idea).
But anyways, my point is, blogging was my way in. My chance to get my name out there and build a reputation for myself as someone interested in social media and someone good at PR. Now that I’ve done that, is there really a need to continue?
This basically leads me back to the question, “Why do I blog?”
The simple answer, I want to be ahead of the PR game. I work at a big agency and I don’t have exact number but I beleive that there are 10 or less people who I work with that blog, and even less on Twitter. I’m not saying that these are things you need to be good at PR, but when the time comes to perhaps promote somebody, and I have the knowledge and experience with social media, it’s going to be me to excel.
So as shameful as it may seem, that is why I blog. I applaud people who do it for the satisfaction. I don’t dislike blogging, but to me its work.
A few questions to consider:
If no one read your blog would you still write it?
If you write about your profession, why?
What do you hope to achieve by blogging?
Why do you blog?